Underwritten
Edition No. 8  ·  No. 03 of 5  ·  Monmouth County, NJ

Deli & convenience store

5 hrs / week
Work hours, with a manager
$169k
Asking price
$440k
Revenue, as listed
$100k - 23%
SDE, as listed
PROCEED WITH CONDITIONS 2 conditions before an offercheaper than 56% of 25 similar businesses
Deli & convenience store$169k
The name, the conditions and the broker questions are in the file.Get the file
01 · What you're buying

Three facts.

01
A corner deli two blocks from the beach, with a 0% seller note on the table.Pizza kitchen, deli counter, groceries and convenience items in Monmouth County, NJ. The retiring owner will carry part of the price at zero interest - how much, and for how long, are the first questions.
02
Fifteen years at one corner, two employees, open 7am to 8pm every day.Established in 2011 by the broker's account; one full-time employee works open to close and a part-timer covers weekends. The owner's own week is put at about ten hours, which is why a replacement manager prices cheaply - and why that number is the one to test.
03
The profit claim and our rebuild are apart - and the deal still works.The seller states $100,000 of SDE on $440,000 of sales; with groceries at the trade's typical 55% of sales instead of the 50.3% the claim implies, our rebuild of the costs lands well below it, and the shop still pays its loan with a manager paid.
02 · The signature

Two ways to own it.

If you run it
$70kto$88k
~10 hrs / week · your own week, our estimate
Someone else runs it
$58kto$76k
~5 hrs / week · after paying a $12k manager

The manager case buys back a ten-hour week for $12,319 a year: a part-time store manager plus counter cover. If the owner really works the counter all week, the seat is several times that.

Ranges are our reconstruction of the numbers, on our normalized view of earnings, not the seller's figure. Each band starts at its conservative end.

03 · What the listing doesn't tell you

Two of 8 findings.

Whether the ten-year lease is ten years left or ten years total.Rent of $1,654 a month is about 4.5% of sales - cheap enough for a beach corner to ask whether the lease is near its end.
What the groceries actually cost.The profit claim only works if goods run near 50.3% of sales; this trade typically runs about 55%. Nothing provided decides it.

+6 more in the full file

04 · The price and the verdict

Cheaper than 56% of 25 similar businesses.

1.7x the seller's SDE; the peer median is 1.9x. Based on asking prices, not completed sales.

PROCEED WITH CONDITIONS2 conditions before an offer
The file · locked sections
The 2 conditions before an offerPremium

Each one written out, with what would soften or close it before an offer.

The plain-English filePremium

28 questions answered in plain words, from “What does the business actually do?” to “What to do next”.

The name and the listingPremium

Not identified with confidence; the original listing is in the member file. Why no names?

Questions for the brokerPremium

Written from the conditions and the open checks, in the order we would ask them.

What we could not establishPremium

33 things no document we found decides, each with the document that would.

The model and the trailPro

Five-year projections per basis, the downside case, debt cover year by year, and the scenario workbook; the trail: 47 checks for this trade, each with its evidence and status.

The file

The name, the two conditions, the questions for the broker.

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1,000 listings screened · 7 researched to the end · 5 published · Edition No. 8, 10 October 2026. We have no stake in whether this deal closes.

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